The appearance of Sandjay's law firm had to break through the dusty image of lawyers. To stand out with a fresh, stylized look that the legal profession is not yet used to.
Name & Brand Identity, Webdesign & print
Sandjay is a lawyer and gymnast, in both areas perseverance is an important character trait. STA's branding is a good match for Sandjay's character. Professional, personal and not too formal.
The logo has 2 versions. The dot as a deviating element can be used in red as well as in blue. Blue for a friendly and fresh approach and red to show strength and spunk. You can guess which colour paper goes to the opponent. ;)
Mobile & Cinema
Sandjay doesn't only has a strong presence online.
( check out his instagram ), but also in the Kinepolis Cinema in Haarlem, Sandjay has a short animation ad running to get his service noticed by a broader audience.